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ITB Berlin 6-10 marca 2019r.

Ladies and Gentlemen,

From 6 to 10 March the international tourism industry will be gathering at ITB Berlin.

Featuring the latest products and innovations of around 10,000 exhibitors from over 180 countries and regions as well as lectures by leading figures from the industry, ITB Berlin will underline its role as the World's Leading Travel Trade Show.

The imminent threat of a climate catastrophe, outdated modes of transport, overtourism crises and a threefold shift in customer demands – the four biggest challenges facing the global tourism industry will be the main topics at the ITB Berlin Convention from 6 to 9 March 2019. At the leading think tank of the international travel industry some 400 leading figures representing tourism, politics, industry will be discussing the future of travel at a total of 200 events.

Malaysia, the official partner country of the show, will take centre stage: During the show trade visitors and the public can find out about the many products and services of this southeast Asian country. Taking as its slogan ’Colors of Malaysia’, the partner country will host a fascinating programme of stage events for guests from around the world on 5 March at the official opening ceremony of ITB Berlin at the CityCube Berlin (CCB).          

We cordially invite you to attend the

opening press conference at the Palais am Funkturm, Hammarskjöldplatz
on Tuesday, 5 March 2019 at 10 a.m.

9.45 a.m.:   Photo opportunity – ’Colors of Malaysia’
10 a.m.:      Press conference
10.45 a.m.: Q&As


Taking part in the discussion will be:

Dr. Christian Göke, Chief Executive Officer of Messe Berlin

H.E. Datuk Mohamaddin bin Ketapi, Minister of Tourism, Arts and Culture, Malaysia

Dr. Michael Frenzel, President of the Federal Association of the German Tourism Industry

Norbert Fiebig, President of the German Travel Association

Moderator: Emanuel Höger, Spokesman, Senior Vice President Corporate Communication, Messe Berlin Group


We look forward to welcoming you and request that you register your attendance. To do so please use your log-in data for the accreditation portal: https://messe-berlin.press-registration.de/itbberlin/lang/en.

Please note that admission to the event is reserved exclusively for members of the media accredited for ITB Berlin 2019.
Accreditation for ITB Berlin 2019 can be obtained online at www.itb-berlin.com/press/accreditation.


Please note the following events for the press:

Opening ceremony of ITB Berlin 2019
5 March 2019, 6 p.m., CityCube Berlin (CCB)
A limited number of tickets are available for members of the press accredited for ITB Berlin. Reservations will be accepted until 1 March 2019. Please note that due to the limited number of tickets not all members of the media can be admitted to the event. Thank you for your cooperation.

Opening tour of ITB Berlin 2019
6 March 2019, 10 a.m., meeting point: Hall 26, stand of Malaysia.
To register please use your log-in data for the accreditation portal:

LGBT Media Brunch
6 March 2019, 11 a.m. - 12.30 p.m., City Cube Berlin, Room M6.
Registration: www.otseinladung.de/event/71f0d687fc

Medical Media Lunch
6 March 2019, 12.30 – 2 p.m., Hall 21b, Medical Tourism Pavilion.
Registration: www.otseinladung.de/event/002245d376

ITB Book Awards 2019
8 March 2019, 4 - 6 p.m., Palais am Funkturm.
Registration: www.otseinladung.de/event/ac2945201d


About ITB Berlin and the ITB Berlin Convention

ITB Berlin 2019 will be taking place from Wednesday, 6 to Sunday, 10 March, and from Wednesday to Friday will be open to trade visitors only. ITB Berlin is the World’s Leading Travel Trade Show. In 2018 a total of 10,000 companies and organisations from 186 countries exhibited their products and services to around 170,000 visitors, including 110.000 trade visitors. Parallel with the show the ITB Berlin Convention, the largest event of its kind, will be held from Wednesday, 6 to Saturday, 9 March 2019. Admission to the ITB Berlin Convention is free for trade visitors and exhibitors. For more information please visit www.itb-berlin.com, www.itb-convention.com and the ITB Social Media Newsroom.

You may obtain your accreditation for ITB Berlin 2019 online at www.itb-berlin.com/Press/Accreditation/.

Join the ITB Press Network at www.linkedin.com/groups/Official-ITB-Newsroom-2521886/about.
Become a fan of ITB Berlin at www.facebook.com/ITBBerlin.
Follow ITB Berlin on www.twitter.com/ITB_Berlin.
Get the latest updates from the Social Media Newsroom at http://newsroom.itb-berlin.de/en.

You can find press releases on the internet at www.itb-berlin.com under the section heading Press / Press Releases. Make use of our information service and subscribe to our RSS feeds.

Information about the data protection law:

Under the data protection law the organisation responsible for this email is Messe Berlin GmbH, Messedamm 22, 14055 Berlin, represented by its management: Dr. Christian Göke (CEO), Dirk Hoffmann; Chairman of the Supervisory Board Wolf-Dieter Wolf; Data protection officer: postal address as for Messe Berlin GmbH, email: Ten adres pocztowy jest chroniony przed spamowaniem. Aby go zobaczyć, konieczne jest włączenie obsługi JavaScript. . The email address used for the dispatch of this information has been obtained for the purpose of sending press releases. Section 6, Subparagraph 1, Letter f, DSGVO forms the legal basis for this purpose and for the dispatch of press releases to press representatives. The justified interest is that of notifying media representatives about current and future trade fairs and similar events. This email address will not be passed on to third parties.